Deer oh deerAnd so the waiting is finally over: after several weeks of feverish speculation during extended pub-based lunch hours, the USs latest futures exchange finally has a name. I cant remember a more delayed naming process since the UKs most pointless royals, Andy and Fergie, spent what seemed like an eternity coming up with a moniker for their firstborn, which I must confess through the mists of time I have now completely forgotten. Melvyn, perhaps or was it a girl? Anyway, it turns out the new derivatives platform is to go by Electronic Liquidity...